Apple delivered half of the world’s smartwatches in 2018, but lost 10% market share

This humble device managed to bite off a sizeable chunk of the Apple Watch market share

The advancements in technology have allowed smartwatches to have more powerful chips, bigger displays and better battery life. Naturally, all of those improvements made them more desirable for consumers and in 2018 the smartwatch market grew significantly.

We have a good idea about what transpired on the smartwatch market last year thanks to Strategy Analytics and their latest report. The report contains some expected results but also a couple of surprises, ...

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